With 13 years experience in pay per click search marketing, we know how to successfully set up and manage your PPC account for it's best performance. We check accounts daily and make any necessary changes needed to improve account performance.Adword's policies change constantly. If you do not pay attention to their changes, you could lose a good portion of your PPC budget from unqualified traffic, resulting from their changes.
Close Variants is an Adwords feature that shows your ads to other keywords not in your account that they feel are good to advertise to. This is not always true! To find out what Adwords has been showing your ad under, you need to check the past 30 days of All Keywords in your account to find out.This can no longer be turned off in your account, so attention needs to be applied here to avoid unwanted traffic eating up your PPC budget. We'll research your targeted keywords, services, and All Keywords total traffic from clicks, and apply negative keywords to your account as well as more specific targeting of your ads to your potential customers.
Contact Email : WebsiteSEP@gmail.com
Our expert research and account creation includes the following:
The daily management of your account, once structured properly for high keyword quality scores and low click cost, plays a crucial role in your marketing success. Much like stocks, your account can change daily. Keyword CPC's, positioning, quality scores and effectiveness can change at any moment and do often.
If you can't manage your account daily, or your current PPC Management Company is not watching and managing this daily, your account will slowly start to deteriorate on many levels. Cost per click might go up, quality scores may drop, calls and lead conversions might slow down, and before you know it you are wondering why your online sales are decreasing.
Your keyword quality scores determine how much you have to pay per click for that keyword.
We send custom account reports each month to our clients. The reports can include many aspects of your marketing so a custom report can be created for you. Otherwise, we send an account summary, Clicks vs. Cost Graph, Visitor Time on Site, Top 10 Performing Ads, and Top 10 Performing Keywords.
Tracking your marketing is important. Many businesses overlook this and don't track actual conversions. We track every even down to click fraud so it can be stopped, as well as a basic ROI for your business. Accounts and Reporting can be customized so feel free to let us know what YOU want!
Most adwords accounts are improperly structured resulting in a higher cost per click. We may be able to save you up to 50% off your monthly cost.
Check out our faq page where you can find answers to search engine marketing questions or call a support agent at (800) 515-0334.
Frequently Asked Questions